Mass Market News

ONTARIO, CA – With nearly 30 years of industry experience and a wealth of buyside knowledge under his belt, Alfonso Cano has joined Cardenas Markets as the company’s Senior Director of Produce and Floral. As January wrapped up, I had the chance to chat with the industry veteran as he took a beat to reflect on his years in the industry so far and what is yet to come. “I have always had great respect and esteem for Cardenas Markets and its family-run feel and go-to-market strategy,” Alfonso shares with me. “Cardenas is a big company that works small —a value that allows the company to cultivate strong relationships in the community and retain that family mentality and close-knit culture that shoppers really desire in an age where many corporations are moving further away from that intimate retail experience. I am incredibly excited and honored to join the Cardenas team.” In operation since 1981, Cardenas operates more than 59 locations throughout California and Las Vegas, Nevada, as well as Phoenix, Mesa, and Tucson, Arizona. Alfonso comes to Cardenas Markets from his role at the Director level of Floral and Produce for Albertsons Companies —an experience he honors with the utmost gratitude and appreciation. Cardenas recently acquired locations from Los Altos Ranch Market, which have been integrated into the Cardenas operating system “I cannot thank the Albertsons team enough for the opportunities they provided me over the past two years,” Alfonso tells me. “ My time with Albertsons was the most challenging and rewarding years of my career. It truly was like working in the lion’s den where leaders and the best minds in produce are found. The admiration I have for my peers at Albertsons runs deep and I thank them for their time, their knowledge, and their passion.” As Alfonso looks to dig into his new role with Cardenas, he shares that one of his main goals is to further expand the prominent Latino market vision and help the company reach its scale and then, of course, to evolve beyond it. “Cardenas offers the resources and the support […]