The breeder of ornamental plants, Selecta one, presented its Autumn Friends at the spoga+gafa garden trade fair  in Cologne, Germany in the beginning of September–ideal plants for late summer and autumn with endless many possibilities and advantages for all levels of trade.

The Autumn Friends concept follows the trend of gardening in late summer and autumn and offers endless many possibilities for beautiful combinations with Selecta’s diverse range of perennials, grasses and pot carnations. The components are for example colourful Heuchera, insect-friendly Echinacea, nice pot carnations, grasses in different heights and autumnally green plants and ground cover.

Growers have the choice: Selecta one recommends combinations for different price segments, but own combinations of varieties are also possible. One method is the cultivation of combined young plants from the date of potting on, whereby homogeneous roots are formed. A production of single pots is possible, too. Both options show impressive results and bring retail and the end consumer freedom of choice between readily mixed pots and single plants for planting together by oneself. All demands can be fulfilled – both, convenience loving customers, as well as hobby gardeners come to their expense. The concept brings advantages for everyone: attractive, colorful and compact products with high durability–this is of benefit to growers, retail as well as end consumers.

About Selecta One
The family company Selecta one is a world-leader in breeding, producing and marketing vegetatively propagated ornamental plants. The breeding activities include bedding and balcony plants, poinsettias, perennials and cut flowers. With eleven production sites and distribution companies in Europe, Africa, Asia and America, the corporate group serves all relevant markets worldwide. Quality and sustainability are our key concepts for innovations in the product and marketing sector, whilst responsibility and reliability are the basic principles for our dealings with customers, members of staff and the environment. Our commercial objective is to create a green product world, to win over and inspire gardeners, the trade and the end consumer.

For further information or for picture requests please contact Ms. Milena Weller, Selecta Klemm GmbH & Co. KG, Hanfäcker 10, 70378 Stuttgart, Germany, Tel.: +49-(0)711-95325-245, m.weller@selecta-one.com

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The SuperFloral Team brings you news, trends and practical ideas for supermarket and mass-market floral professionals. Our editors gather and curate the stories that matter most to floral teams in grocery and retail, from industry news and events to merchandising inspiration and business advice. Have a story idea or news tip? Write to us at editorial@superfloral.com.

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