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From Seed to Consumer, we’ll cover breeders, growers, importers, distribution, wholesale, bouquet makers, marketers and mass market retailers.

Super Floral
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Sustainability

3 posts

Original stories and expert perspectives on sustainability, responsible sourcing, waste reduction, and the future of environmentally conscious floristry.

  • Sustainability

CSPMA Updates Science-Based Factsheets with New Research and Guidance

Featured image for: CSPMA Updates Science-Based Factsheets with New Research and Guidance
The revised documents include information from 2021–2025 and a new glossary of key terms.
  • SuperFloral Team
  • August 30, 2026
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  • Sustainability

University of Melbourne Students Lead Greenhouse Project in Sustainbility, Climate Change

Featured image for: University of Melbourne Students Lead Greenhouse Project in Sustainbility, Climate Change
By working on authentic challenges, students gain professional skills, industry insight and confidence in applying their knowledge beyond the classroom.
  • SuperFloral Team
  • June 21, 2026
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  • Sustainability

European Nurseries Protest: ‘Green Deal Ambitions at Risk’

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At the European Parliament, the European Nurserystock Association (ENA) launched its 2026 Manifesto: “More plants more life”.
  • SuperFloral Team
  • April 26, 2026
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Taiwan Orchid Breeders Look to Premium Overseas Markets

Taiwan's orchid industry is looking to build on its export strength by developing…
  • SuperFloral Team
  • November 10, 2026
Floral logistics: a large jetliner on an airport tarmac, a generic illustration of air cargo
  • Industry News
  • Supply Chain

How Air Cargo Capacity Shapes What Flowers Cost You

Floral logistics shifted fast at the 2026 Valentine's peak, with charters reaching 45%…
  • Travis Rigby
  • November 9, 2026
Kenya flower sourcing: rows of plants in a greenhouse, a generic image of protected cut flower production
  • Industry News
  • Supply Chain

Kenya Flower Sourcing for Buyers of Roses, Markets and Freight

Kenya flower sourcing in numbers: roses make up about 69% of exports, and the…
  • Travis Rigby
  • November 9, 2026
Concept of white and yellow chrysanthemums beside flower cartons and a temperature logger in a fictional receiving area.
  • Supply Chain
  • Industry News

Market Wrap Up as Freight Rates Rise and Mum Import Rules Ease

Air cargo spot rates climb as Ecuador prepares for the Nov. 9 chrysanthemum import…
  • Travis Rigby
  • November 8, 2026

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