Life In Carlsbad: The Flower Fields

The flower fields have been around for 50 years. The Flower Fields are owned and operated by the Ecke Family, the onsite grower and floral sales is handled by Mellano and Company. They share their passion for beauty and expertise inthe flower business, with a combined experience of 100 years. The Flowers Fields are known all over the world. There is no other place like it with over 50 acres of ranunculus flowers in 13 different colors. The flowers are delicate, its seed is tiny, paper thin, and smaller than an oat flake. The seed has to be mixed with water and sand, then it is placed in a cooler for two weeks to trick the seed into thinking it had a winter. Ranunculus do best in temperate climate. Morning fog, cool mornings, and temperatures in the 50s and 60s help the flower production. The flower fields are ecofriendly, they use a drip irrigation system. It places water exactly where the seed is, using the water needed and not more than that. Extreme temperatures can be costly and one of the biggest threats to the crop. Winter warm ups are less than ideal but too much rain is also bad. The team at the Flower Fields has learned to tackle the weather, but every year presents new challenges. This year they are expecting the best season yet, you can visit the Flower Fields through Mother’s Day weekend. Next year expect a new color to be added to the already beautiful fields. Copyright 2020 Scripps Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

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The SuperFloral Team brings you news, trends and practical ideas for supermarket and mass-market floral professionals. Our editors gather and curate the stories that matter most to floral teams in grocery and retail, from industry news and events to merchandising inspiration and business advice. Have a story idea or news tip? Write to us at editorial@superfloral.com.

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