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Why Your Business Should Offer Floral Subscriptions

Flower shop subscription services consist of regular, ongoing flower deliveries with several options to choose from. These services are a convenient way to build returning customer base and grow profitably.

SuperFloral Team
July 19, 2026

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What Florists Really Search For: The Questions Driving the Floral Industry Online

From longer-lasting blooms to smarter pricing, these are the questions florists search for most — and the answers shaping the industry.

SuperFloral Team
March 14, 2026

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Taiwan Orchid Breeders Look to Premium Overseas Markets

Taiwan's orchid industry is looking to build on its export strength by developing…

SuperFloral Team
November 10, 2026

Floral logistics: a large jetliner on an airport tarmac, a generic illustration of air cargo

How Air Cargo Capacity Shapes What Flowers Cost You

Floral logistics shifted fast at the 2026 Valentine's peak, with charters reaching 45%…

Travis Rigby
November 9, 2026

Kenya flower sourcing: rows of plants in a greenhouse, a generic image of protected cut flower production

Kenya Flower Sourcing for Buyers of Roses, Markets and Freight

Kenya flower sourcing in numbers: roses make up about 69% of exports, and the…

Travis Rigby
November 9, 2026

Concept of white and yellow chrysanthemums beside flower cartons and a temperature logger in a fictional receiving area.

Market Wrap Up as Freight Rates Rise and Mum Import Rules Ease

Air cargo spot rates climb as Ecuador prepares for the Nov. 9 chrysanthemum import…

Travis Rigby
November 8, 2026