Super Floral
  • Editorial
    • Business
    • Design & Education
    • Events
    • Everyday Flowers
    • Marketing
    • Supply Chain
    • Sustainability
    • Sympathy
    • Technology
    • Trends
    • Weddings
  • Industry News
    • Business
    • Design & Education
    • Events
    • Everyday Flowers
    • Marketing
    • Supply Chain
    • Sustainability
    • Sympathy
    • Technology
    • Trends
    • Weddings
  • Meet the Team
  • Advertise
  • Subscribe
  • Shop
  • Our Brands
    • Florists’ Review
    • Living Flowers
    • Flora Magazine
    • Canadian Florist
    • Australian Florist
  • Editorial
    • Business
    • Design & Education
    • Events
    • Everyday Flowers
    • Marketing
    • Supply Chain
    • Sustainability
    • Sympathy
    • Technology
    • Trends
    • Weddings
  • Industry News
    • Business
    • Design & Education
    • Events
    • Everyday Flowers
    • Marketing
    • Supply Chain
    • Sustainability
    • Sympathy
    • Technology
    • Trends
    • Weddings
  • Meet the Team
  • Advertise
  • Subscribe
  • Shop
  • Our Brands
    • Florists’ Review
    • Living Flowers
    • Flora Magazine
    • Canadian Florist
    • Australian Florist

From Seed to Consumer, we’ll cover breeders, growers, importers, distribution, wholesale, bouquet makers, marketers and mass market retailers.

Super Floral
  • Editorial
    • Business
    • Design & Education
    • Events
    • Everyday Flowers
    • Marketing
    • Supply Chain
    • Sustainability
    • Sympathy
    • Technology
    • Trends
    • Weddings
  • Industry News
    • Business
    • Design & Education
    • Events
    • Everyday Flowers
    • Marketing
    • Supply Chain
    • Sustainability
    • Sympathy
    • Technology
    • Trends
    • Weddings
  • Meet the Team
  • Advertise
  • Subscribe
  • Shop
  • Our Brands
    • Florists’ Review
    • Living Flowers
    • Flora Magazine
    • Canadian Florist
    • Australian Florist
  • Vendor Directory
  • Calendar
  • Classified Ads

Search to Answer Your Questions.Stories, Florist Referrals, Vendors, Classifieds, Calendar

Browsing Tag

Floral Industry

14 posts
  • Editorial
  • Events

Floral Trade Shows Worth Traveling For in Early 2027

Dümmen Orange stand with hanging floral installations and visitors at IPM Essen 2026
These floral trade shows are worth traveling for in early 2027: IPM Essen in Germany, TPIE in Fort Lauderdale and the WFFSA conference in Miami.
  • Travis Rigby
  • November 2, 2026
View Post
  • Business
  • Editorial

Supermarket Floral Benchmarks Show 48% Margin, 9% Shrink and Uneven Regional Growth

Supermarket floral benchmarks: colorful flower bouquets on a grocery store display
Supermarket floral benchmarks from IFPA put average sales at $98,892 per store, with a 48% gross margin and 9% shrink.
  • SuperFloral Team
  • October 17, 2026
View Post
  • Editorial
  • Supply Chain

Flower Care and Handling at Scale: A Buyer’s Guide to Coolers, Hydration and Ethylene

Flower care and handling: pink flowers standing in a steel bucket
This guide to flower care and handling covers cooler temperatures, hydration, sanitation and ethylene control for volume floral programs.
  • SuperFloral Team
  • October 16, 2026
View Post
  • Editorial
  • Everyday Flowers

Poinsettia Holiday Program: Novelty Colors, Combo Containers and Fewer Growers

Poinsettia holiday program: poinsettias in a bright display space
A poinsettia holiday program in 2026 should account for novelty colors, combination containers and a shrinking grower base.
  • SuperFloral Team
  • October 16, 2026
View Post
  • Industry News
  • Supply Chain

Peat Moss Supply: Canada’s Wet Season Trims Extraction as Trucking Costs Climb

Peat moss supply: plants growing in a greenhouse
Peat moss supply from Canada ran below expected extraction in most provinces this season, and trucking rates are up 29 percent.
  • SuperFloral Team
  • October 15, 2026
View Post
  • Industry News
  • Marketing

Thanksgiving Floral Program Checklist for Grocery Buyers

Thanksgiving floral program: red poinsettia plant for holiday sales
Thanksgiving is Nov. 26, so this Thanksgiving floral program checklist covers what grocery buyers and suppliers should lock in now.
  • SuperFloral Team
  • October 6, 2026
View Post
  • Events
  • Industry News

Produce and Floral Show Opens Oct. 14 in Orlando

Produce and floral show crowd gathered in a large modern convention atrium
The produce and floral show returns to Orlando Oct. 14-16 on a new midweek schedule, with floral buyers and growers in the mix.
  • SuperFloral Team
  • October 6, 2026
View Post
  • Business

Indonesia Floriculture Exports Reach 96 International Markets

Indonesian floriculture industry representatives at FLOII Expo 2026
Indonesia reports Rp3.51 trillion in floriculture exports reaching 96 countries, highlighting an emerging ornamental supply market and its quarantine requirements.
  • Travis Rigby
  • September 20, 2026
View Post
  • Business

Canadian Floral Sector Warns Tariffs Could Disrupt U.S. Supply

Flowers Canada Growers logo
Canadian growers warn that tariffs covering C$210 million in annual flower exports could disrupt U.S. supplies of cut flowers, orchids and propagative material.
  • Travis Rigby
  • September 20, 2026
View Post
  • Industry News

What Floral Retailers Are Discussing: Costs, Digital Strategy and Everyday Customers

Featured image for: What Floral Retailers Are Discussing: Costs, Digital Strategy and Everyday Customers
This roundup draws on comments from working florists, industry leaders and researchers to examine the underlying struggles shaping the business today.
  • SuperFloral Team
  • September 16, 2026
View Post
  • Industry Event News

SIFLOR 2026 Set for November Colombia

Featured image for: SIFLOR 2026 Set for November Colombia
The agenda will focus on plant health, artificial intelligence (AI), bioinputs, automation, Agriculture 4.0, and leadership.
  • SuperFloral Team
  • August 23, 2026
View Post
  • Business

CalFlowers Becomes American Floral Alliance

Featured image for: CalFlowers Becomes American Floral Alliance
A new national identity for CalFlowers, built on 85 years of floral industry leadership.
  • SuperFloral Team
  • August 7, 2026
View Post
  1. 1
  2. 2
  3. »
Subscribe to Our Newsletter
Categories
Follow Us
  • Everyday Flowers
  • Industry News

Taiwan Orchid Breeders Look to Premium Overseas Markets

Taiwan's orchid industry is looking to build on its export strength by developing…
  • SuperFloral Team
  • November 10, 2026
Floral logistics: a large jetliner on an airport tarmac, a generic illustration of air cargo
  • Industry News
  • Supply Chain

How Air Cargo Capacity Shapes What Flowers Cost You

Floral logistics shifted fast at the 2026 Valentine's peak, with charters reaching 45%…
  • Travis Rigby
  • November 9, 2026
Kenya flower sourcing: rows of plants in a greenhouse, a generic image of protected cut flower production
  • Industry News
  • Supply Chain

Kenya Flower Sourcing for Buyers of Roses, Markets and Freight

Kenya flower sourcing in numbers: roses make up about 69% of exports, and the…
  • Travis Rigby
  • November 9, 2026
Concept of white and yellow chrysanthemums beside flower cartons and a temperature logger in a fictional receiving area.
  • Supply Chain
  • Industry News

Market Wrap Up as Freight Rates Rise and Mum Import Rules Ease

Air cargo spot rates climb as Ecuador prepares for the Nov. 9 chrysanthemum import…
  • Travis Rigby
  • November 8, 2026

Get the recent Newsly updates to your mailbox.

Super Floral
  • Meet the Team
  • Contact Us
  • Privacy Policy
  • Sunday Planner
Designed & Developed by Code Supply Co.
ENES