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Super Floral
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Supply Chain

282 posts

Original reporting and insights on sourcing, production, logistics, distribution, and the movement of flowers through the marketplace.

  • Supply Chain

A look at lighting

A look at lighting
photo © warloka79 | adobe stock Since light is the driving source…
  • SuperFloral Team
  • March 15, 2020
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  • Supply Chain

Daffodil festival: How a green-fingered Scots soldier left a blooming marvellous global legacy

Daffodil festival: How a green-fingered Scots soldier left a blooming marvellous global legacy
Another spring and another display of the annual show of daffodills at…
  • SuperFloral Team
  • March 15, 2020
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  • Supply Chain

Gardening | Inspiration blooms in new book on growing, arranging flowers

Gardening | Inspiration blooms in new book on growing, arranging flowers
Diana Lockwood For The Columbus Dispatch Mar 15, 2020 at 5:46 AM…
  • SuperFloral Team
  • March 15, 2020
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  • Supply Chain

Benguet’s sunflower garden draws crowd

Benguet’s sunflower garden draws crowd
Cut flower grower and owner of DarJane’s Garden Dario Montes has 12,000…
  • SuperFloral Team
  • March 8, 2020
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  • Supply Chain

Coral bells magnificent in copper

Coral bells magnificent in copper
Copper shades of heuchera and silver from Dusty Miller make quite a…
  • SuperFloral Team
  • March 8, 2020
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  • Supply Chain

Daffodil-growers mean business

Daffodil-growers mean business
Daffodils at Brooksgrove Farm WALES is a small nation, but growing its…
  • SuperFloral Team
  • March 8, 2020
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  • Supply Chain

Prioritizing pythium

Prioritizing pythium
University of Michigan researcher Mary Hausbeck shares her insights on the prevalent…
  • SuperFloral Team
  • March 8, 2020
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  • Supply Chain

The treasured hydrangea

The treasured hydrangea
Greenhouse Management: Why do global consumers continue to buy and plant hydrangea?…
  • SuperFloral Team
  • March 8, 2020
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  • Supply Chain

Time to Get Excited About Today’s Perennial Plants

Time to Get Excited About Today’s Perennial Plants
As I look at grower perennial programs and plants at retail, I…
  • SuperFloral Team
  • March 8, 2020
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  • Supply Chain

Plant Empowerment: a stress-free future for all plants

Plant Empowerment: a stress-free future for all plants
Plant Empowerment is synonymous with Next Generation Growing, where stress is no…
  • SuperFloral Team
  • March 8, 2020
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  • Supply Chain

Chelsea Flower Show 2020: Primrose Hall Peonies teams up with Theo Fennell in the Great Pavilion

Chelsea Flower Show 2020: Primrose Hall Peonies teams up with Theo Fennell in the Great Pavilion
A walk-through peony-themed exhibit is set to be one of the highlights…
  • SuperFloral Team
  • March 8, 2020
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  • Supply Chain

‘Art in Bloom’ at St. Louis Art Museum draws international lineup for global collection

'Art in Bloom' at St. Louis Art Museum draws international lineup for global collection
"Diptych With Scenes of the Passion and Afterlife of Christ" was the…
  • SuperFloral Team
  • March 8, 2020
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Taiwan Orchid Breeders Look to Premium Overseas Markets

Taiwan's orchid industry is looking to build on its export strength by developing…
  • SuperFloral Team
  • November 10, 2026
Floral logistics: a large jetliner on an airport tarmac, a generic illustration of air cargo
  • Industry News
  • Supply Chain

How Air Cargo Capacity Shapes What Flowers Cost You

Floral logistics shifted fast at the 2026 Valentine's peak, with charters reaching 45%…
  • Travis Rigby
  • November 9, 2026
Kenya flower sourcing: rows of plants in a greenhouse, a generic image of protected cut flower production
  • Industry News
  • Supply Chain

Kenya Flower Sourcing for Buyers of Roses, Markets and Freight

Kenya flower sourcing in numbers: roses make up about 69% of exports, and the…
  • Travis Rigby
  • November 9, 2026
Concept of white and yellow chrysanthemums beside flower cartons and a temperature logger in a fictional receiving area.
  • Supply Chain
  • Industry News

Market Wrap Up as Freight Rates Rise and Mum Import Rules Ease

Air cargo spot rates climb as Ecuador prepares for the Nov. 9 chrysanthemum import…
  • Travis Rigby
  • November 8, 2026

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