While Nebraska may be better known for commodity agriculture, its farms are increasingly demonstrating potential for specialty crops, including cut flowers.
Nebraska Farm Explores the Potential of Growing More American Flowers
WFFSA DevX 2026: Five Priorities Shaping Wholesale Floral
Wholesale leaders at WFFSA DevX 2026 in Atlanta share what they are focused on: smarter growth, people, practical technology and agility.
Heliospectra Declared Bankrupt
According to Heliospectra, no solution could be completed that would allow the company to meet its financial obligations.
3 Ways to Dominate Fall Floral Design
Rich jewel tones, moody color palettes, and luxurious textures are redefining what fall—and even Halloween—can look like in floral design.
Remarkable Women in Floristry: Daria Bokova
Join us as we celebrate changemakers from around the world in this series of Remarkable Women. This week features luxury floral designer Daria Bokova.
No Dancing Required
How authenticity drives flower business success and attracts great clients.
AFE’s Newest Scholarship Supports International Research Experiences for Future Floriculture Leaders
The scholarship reflects his longstanding belief that international partnerships and research are essential to advancing horticulture.
FTD Launches 9th Annual Intern with Ian Contest
FTD florists invited to apply for exclusive opportunity to learn from floral designer Ian Prosser, AIFD.
Main Wholesale Florist Expands Footprint with New Logistics Hub
Family-owned and operated industry leader capitalizes on multi-generational legacy with official move into southern New Jersey facility.
Ball Horticultural Acquires Aris Horticulture’s Tradewinds Hibiscus and Selected Tropical Commercial Business
The long-term strategic partnership combines Ball’s breeding, sales, and distribution with Aris’ production quality and service.
IFPA Seeks Nominations for Floral Marketer of the Year
IFPA’s Floral Marketer of the Year Award honors professionals who are helping shape the…
CalFlowers Becomes American Floral Alliance
A new national identity for CalFlowers, built on 85 years of floral industry leadership.
